The DubHouse is a CD-DVD media reproduction company. In a commodities market, the DubHouse sets itself ahead of competitors through a fanatical commitment to first-class service. Several years after setting up shop, DubHouse leadership began to recognize the importance of brand in driving the business forward. Over the course of two years, we partnered with the DubHouse team to refine its logo and design the larger visual identity system, collateral, website and tradeshow presence. We also focused on building up two sub-brands – U-DUB-IT and Intelledisc. The results were significant. Within 12 months, the company’s sales jumped 45%. And they haven’t stopped since.